In this webinar, you’ll learn the importance of having a well built website from a lead generation standpoint.  Employing a CMS is one way to ensure that your website is always driving qualified leads.  We’ll cover the basics of search engine optimization and paid search, and the role a CMS plays in making these efforts successful.  Some of the topics we’ll cover include:

This webinar was prepared by Wakefly and presented in conjunction with Telerik. 

Topics covered in this webinar:

• What is Search Engine Optimization (SEO)?
• What do Search Engines look for?
• Optimizing your web site
• Measuring success through web analytics
• Improving organic search result ranking
• Importance of expressive URLs
• How does a CMS make complying with SEO best practices easy? 
• How do you constantly improve the performance of your website? 
• How does a CMS make it easy to quickly launch new landing pages?
• How does a CMS help you ...